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February 12, 2005

6th ANNUAL LATIN ALTERNATIVE MUSIC CONFERENCE (LAMC) SET TO RETURN TO NEW YORK CITY AUGUST 3rd - 6th

Latin Alternative Music Conference: LAMC - Building on Success

With a Warm Welcome From New York City's Mayor Michael Bloomberg, the LAMC Makes a Triumphant Return to New York City and Will Once Again Feature Free Concerts in Central Park and Celebrate Brooklyn at Prospect Park, As Well As Industry Panels and Numerous Artist Showcases

With a warm welcome from New York City's Mayor Michael Bloomberg, the biggest event in the world for alternative Latin music will return to New York August 3rd-6th. Featuring leading artists as well as many of the music industry's most prominent decision-makers, the sixth annual LAMC's daytime events will be held at Manhattan's Puck Building in SoHo. "It is my pleasure to welcome back to New York City the Latin Alternative Music Conference," said Mayor Bloomberg. "This one of a kind event has become the ultimate industry event for movers and shakers in this exciting and growing genre of Latin music. I also would like to commend the Latin Media & Entertainment Commission for attracting an event that will generate approximately 3 million dollars in economic impact to our City."

After a three-year run in Los Angeles, the LAMC is returning to New York at the invitation of Mayor Bloomberg's newly-created Latin Media & Entertainment Commission, which aims to make the Big Apple the new Latin entertainment industry capital. "By supporting the City's already existing Latin media sector and recruiting globally recognized Latin entertainment events, like the Latin Alternative Music Conference, the City and its Latin Media and Entertainment Commission invites the world to experience first-hand the spirit and rich diversity of New York City's Latin cultural entertainment sector," said Latin Media and Entertainment Commission's Executive Director, Elizabeth Caldas.

Among the events planned for LAMC 2005 are free concerts at Central Park Summerstage and Celebrate Brooklyn at Prospect Park, as well as numerous showcases and industry panels for LAMC registrants. With past conferences averaging more than 1000 music industry attendees and 18,000 concert fans each year, LAMC 2005 promises to be an exciting year. This three-day conference providing networking opportunities with the genre's leading artists, label executives, journalists, marketers, managers, retailers and programmers, is the most extensive to be offered by a music conference to date. LAMC was conceived in 2000 by artist manager Tomas Cookman and publicist Josh Norek with the goal to gain wider acceptance for Latin music.

Early Bird Registration details will be announced shortly. For the latest LAMC info, please visit www.LatinAlternative.com

The LAMC in the News

"The LAMC has emerged as the top showcase for up-and-coming Latin acts." -ASSOCIATED PRESS

"The Latin Alternative Music Conference confirmed its status as the ultimate meeting place for the edgier side of Latin music." -BILLBOARD

"LAMC is pushing listeners to pay attention to music made within and beyond the United States. This year's lineup included not just American and Latin American bands, but a contingent from Spain. With the Hispanic population in the U.S. growing, Latin alternative music is getting ready for its historical moment." -NEW YORK TIMES

Posted by BIGBAER at February 12, 2005 04:34 PM

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